People who purchase new smart TVs from Hisense and TCL in the very near future may see that their UI is based on the one developed by Roku for its popular set-top box. Today, Roku announced that televisions made by those two companies will incorporate their Roku TV interface later this fall.
The Hisense Roku TVs will be available in 40-inch, 48-inch, 50-inch and 55-inch models and will go on sale some time in late September. Pre-orders for the TCL Roku TVs have started already, via Amazon.com, for 32-inch, 40-inch, 48-inch and 55-inch models. Those televisions will go on sale at other retailers in the coming weeks.
Here's a quick look at what owners of those televisions can expect, via Roku's own blog:
What do you think of Roku entering the smart TV space with this fall launch?