A newly revealed competitor to Chromecast and the Roku Stick is seeking funding via Kickstarter. The Matchstick HDMI video dongle streams Internet content to big screen televisions, but its main feature is that it uses Mozilla's Firefox OS.
According to its creators, the fact that Matchstick will use an open operating system like Firefox OS will be a key to its success. They state:
Working with Mozilla has been exciting and their amazing support has allowed us to make it this far! Our goal was to make a streaming stick that was low cost, high design, and extremely adaptable without the walled garden for app developers that tends to slow progress. We also approached the hardware as a break even, open reference design, creating an app ecosystem where the app developers drive the economy. It's what Chromecast WANTED to be... =)
As far as the hardware inside, the Matchstick will have a dual-core Rockchip 3066 processor, 4GB of onboard storage and 1GB of DDR3 RAM. In accordance with using the open Firefox OS, the reference designs and hardware schematics for the Matchstick are available to download and examine, and they can even be used by anyone to create their own streaming video stick.
The retail price for the Matchstick will be $25 but pledging at least $12 to the Kickstarter campaign will allow a person to get one of them in its early bird backing. Once all those are claimed, the pledge price goes up to $18. Shipments are expected to begin in February, assuming the device reaches its $100,000 fund raising goal. Do you think the Matchstick has a chance against its competitors?
Source: Matchstick on Kickstarter