Founded by Julie Hurman in 2012, the Ouya is a micro-console that runs its own version of Android OS. The development of the project was funded via Kickstarter, with $8.5 million in funding coming in from the raise. This made the Ouya the second-highest earning Kickstarter project to date.
Following the success of the Kickstarter money raise, Julie brought in a number of talented designers, engineers and product managers to oversee and build the product. On March 28, 2013, the Ouya began to ship out to Kickstarter backers. The console was released to the general public on June 25, 2013.
Exclusive features on the Ouya include the Ouya Store, an online store that features apps and games designed specifically for the platform. The Ouya supports Twitch TV and XBMC media player, and can be rooted without voiding the warranty. In fact, developer models ordered during the original Kickstarter came pre-rooted. The design of the console allows easy access to the components, only needing one standard screwdriver to open up and tinker with the hardware.
All games on Ouya are required to have a free-to-play aspect, and owners are free to develop on the console without the need to pay licensing fees.