The Rufus Cuff isn't a smartwatch — it's a "wrist communicator". A rightful name since calling anything of this size a watch would be a bit crazy. Strapping this guy on your wrist, it could almost pass for a full-size phone, but it's a bit smaller than most with its 3" screen. Still - it looks to be big, bulky and not quite suited for most professional environments.
The Rufus Cuff runs on Android and has a pretty good set of features across the board — video calling, fitness tracking, web browser, Wi-Fi, voice calling, notifications, Google Play access and much more. It connects to your Android or iOS device to work in tandem, but can also partly function on it's own without a phone connection. All of the features are there, but it begs the question, how much is too much?
It's definitely a design for the future, ringing in much larger than all of the current devices on the market — but hey, maybe that's your thing. It will come in a variety of colors too so you should be able to find one that fits you just right.
The Rufus Cuff is currently on Indiegogo with 35 days left in the campaign. They're looking to raise $250k and have hit just over $26k thus far.