Thalmic Labs was at Web Summit in Dublin to not only show off its wearable Myo, but to also make the case for its role in enterprise wearables which is a major target industry for the company.
One of the problems with how the company markets itself is that it's a wearable for seemingly everything. Whether you're turning on iTunes, gaming, giving a presentation or controlling a militarized robot, Myo is the wearable of choice for enabling gesture controls. As mentioned before on Connectedly, this leads to some fairly vague marketing. With enterprise wearables, Thalmic Labs has a very compelling use case for the product.
Google Glass is a great example of why enterprise wearables need Myo. In the enterprise, Google Glass will allow oil field workers to get an overview of production, see which parts of the infrastructure need serviced and use augmented reality to show overlaid instructions on how to fix a particular part of a rig that has broken. This particular scenario sort of falls apart when you realize that it's not really practical for oil field workers to use Google Glass. The product requires you touch a trackpad on the side for many of the navigation features. This is very tough to do when you have thick and dirty gloves. Also, Google Glass' voice commands would be difficult to process with loud machinery distorting the commands.
The combination of Google Glass and Myo creates a use case for enterprise wearables that makes everything seem very practical. Rather than give voice commands or use physical touch, Glass and other wearables would be controlled by gestures. These gestures are not only programmable and therefore efficient, they're also completely sterile which could be of use in the medical industry.
One company that was also presenting at Web Summit, Oblong Industries, would be an interesting partner for these gestures. The company has extensively studied the psychology of gestures and used this research in creating gesture based user interfaces. This research is most widely known as being the basis for the pre-crime computers in the movie Minority Report.
With 15,000 developers creating apps and use cases for Myo, there's a ton of work being done to perfect the product under a variety of conditions. As everyone from DJs, gamers, surgeons and app developers get on Myo's SDK, it will put the product through immense testing. If the end game of all this testing is to create a wearable product that can transform the enterprise in everything from oil and gas, fulfilment and shipping to the medical industry and commercial drones, the Myo could be a crucial part of how enterprise transforms over the next 20 years.