Ever felt like your toothbrush just doesn't cut it anymore in today's world of connected devices? The folks at Goodwell feel the same way, which is why they've launched a crowdsourcing campaign for a minimalistic sensor-toting brush made out of aluminum.
Here's what Goodwell says about its toothbrush:
Our toothbrush is a supremely minimal and has a modern aesthetic with a sustainable platform that the toothbrush market today is missing. Sustainable because it is made of materials that last but also because it's lifecycle is literally a lifetime, unlike traditional toothbrushes that you throw away 2-4 times a year.
The brand posits that we throw away about 300 toothbrushes in our lifetime, which isn't all that great for the environment. The solution is a brush with an aluminum handle and charcoal bristles that is much more durable. That's not all, as the brush also features a three-axis accelerometer and built-in microcontroller through which you can check your brushing statistics via Goodwell's website. As for the brush head, Goodwell is rolling out a subscription plan that costs $79 a year, which entitles you to a new attachment once every month.
There are several tiers: For $69, you the toothbrush, and if you're looking for matching accessories to go with it, you'll be shelling out $79 and $89 respectively. There's also a $149 hacker kit that allows you to access the data generated by the built-in sensors. Goodwell mentions that the device is open source, so if you're looking to build any apps to track your brushing habits, you can do so.
Goodwell is targeting a $12,000 goal to manufacture the toothbrush. If you're interested, check out the campaign from the link below.