It looks like Timex is keen on getting into the full-fledged smartwatch business. The company told Business Insider today that it is thinking about releasing a smartwatch at some point in 2015.
Timex already produces a series of fitness trackers, but the company says that this new venture would focus on a broader consumer base — not just athletes — presumably serving up notifications and alerts from a tethered smartphone.
If you're looking to pick up a smartwatch from Timex in the future, take this news with a slight grain of salt; Business Insider is quick to note that this is not a confirmation that a Timex-branded smartwatch will be arriving in 2015, but it is a strong indicator.
Would you buy a Timex-backed smartwatch? Let us know in the comments.
Source: Business Insider