Jawbone has launched its fitness trackers in India, exclusively partnering with Amazon to sell the Up Move, Up2 and Up3 in the country. The entry-level Up Move will be available for ₹4,999 ($75), with the Up2 and Up3 costing ₹9,999 ($150) and ₹14,999 ($225).
The Up Move is a clip-on dongle that comes with the ability to measure steps, exercise and calories burned throughout the day, along with number of hours slept and quality of sleep. Up2 is a traditional wristband that offers vibration-based notification alerts in addition to activity tracking. Up3 combines all of the aforementioned features with continuous heart rate monitoring.
Jawbone has stated that the Up4 — which features NFC for contactless payments — will not be making its way to India. At this stage, there's no mention as to whether the Jambox or other Jawbone accessories will be made available in the country.
With the recent launch of Fitbit, buyers in the country have several options available when it comes to measuring their activity through a dedicated tracker. Amazon has emerged as the go-to retailer of choice for wearables, much like Flipkart has dominated the mobile segment by brokering exclusive agreements with Motorola, Honor and Alcatel OneTouch.